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Franchise

Own a

BB ACADEMY

Bang Bang Muay Thai is a women-founded, women-driven and women-focused business. Our vision is to make our unique high intensity Muay Thai and fitness classes the absolute highlight of each and every one of our member’s day.

Own a BB Academy

UNLEASH YOUR

BUSINESS BEAST

What makes Bang Bang (BB) different is that push, that drive, that ‘you’re a powerhouse and you know it’ thrill. Our sessions aren’t a walk on the treadmill or a haphazard crunch, they are sweat-inducing, Muay Thai-based, energetic sessions that are design by and built for women. There’s no better feeling than beating your personal best, surrounded by a community of fierce women and a sweaty ‘you nailed it’ high five.

Our classes are high-energy and jam-packed with teammates who push you to achieve your best, alongside knowledgeable and passionate coaches who love what they do. We’re a women-built, women-focused and women-driven gym, and that’s exactly what makes us epic.

But enough of what makes us special. What about you? We’ve been working with women for over 14 years and know just how many of you are seeking the opportunity and safe environment to uplift your mind, body and soul. We love training with amazing women, like you, who have an electric spark, and ignite when you’re in your element.

If you’re looking to be a part of something bigger that’s oh-so rewarding, and want to do it with a supportive community around you – we’ve got you!

UNLEASH YOUR BUSINESS BEAST

Meet the

BB FOUNDERS

Scott and Maddy
MADDY WILLIAMS

Maddy’s expertise in fitness and business operations is both extensive and international. She has trained with renowned Muay Thai coaches across Thailand, the United States, and Australia, honing her skills to an elite level. As a Master Personal Trainer with a Diploma of Business, and a mentor in Fitness Certification, Maddy combines her practical fitness knowledge with strong business acumen. Her approach is both tried and tested, significantly contributing to BB’s dynamic wellbeing offerings for the community.

Throughout her career, Maddy has led thousands of group training sessions, impacting the lives of tens of thousands of women. Her unparalleled passion and extensive experience have not only made her a sought-after fitness leader but also a prominent figure in women’s fitness, inspiring and empowering a generation of women to achieve their fitness goals. Her dedication to fostering a supportive and empowering fitness environment has cultivated a strong and vibrant community at BB. Maddy’s influence extends beyond training, as she continuously explores innovative ways to enhance the fitness journey for every member, making a lasting impact on their overall wellness.

SCOTT WILLIAMS

Scott’s dynamic leadership and expertise in business, fitness, and nutrition are at the heart of Bang Bang’s success. A graduate of Southern Cross University, Scott holds a Master of Business Law, complemented by a Graduate Diploma in Business Administration. His commitment to excellence doesn’t stop there; he’s also a certified Master Personal Trainer (AusActive), and a Nationally Recognised Nutritionist (NCA). His unique blend of skills has not only fortified the brand’s foundation but also ensured that every aspect of the business is approached with a meticulous and informed strategy, setting a new standard in the fitness industry.

Recognised as the Aus Active 2021 Club Manager of the Year, Scott has a proven track record in boosting business operations, strategy, marketing, and franchising. His comprehensive approach to fitness and wellness have been instrumental in shaping BB into the brand our members know and love. Scott also regularly competes in Jiu Jitsu and has a love for martial arts. 

Sparkle

Beautiful

PARTNERSHIP

If you’re looking to be a part of something bigger that’s oh-so rewarding, and want to do it with a supportive community around you – we’ve got you!

No matter what business experience you have, we will be here to ensure your BB academy thrives.

STEP 1
DISCOVER, DESIRE & ENQUIRE
You’ve discovered the Franchisee opportunity with BB and have taken a leap of faith to enquire.
STEP 2
LEARN MORE
You have a no-obligation phone call with our BB Franchise Manager to answer any questions you might have, provide further information on the process and allow us to get to know you a little better!
STEP 3
SUBMIT APPLICATION
You then receive and sign the BB Non-Disclosure Agreement and the BB Franchisee Application Form.
STEP 4
CHAT WITH OUR FOUNDING DIRECTORS
Once your application has been processed, our Franchise Manager will organise a call out with BB Founding Directors so they can meet you and go over some figures.
STEP 5
APPROVAL 🥊
Congratulations! Your application has gone through evaluation and has been approved!
STEP 6
DEPOSIT & DOCUMENTATION
The first official course of action is putting down a deposit to secure the franchise opportunity and commence site research. BB HQ will share all franchise documentation including operation manuals, finance/bill examples, and more.
STEP 7
SUBMIT APPLICATION
You will commence the BB Management Process, Cert 3 in Group Fitness and 12-week BB coaching course with non-other than Maddy Williams.
STEP 8
ACQUIRE INVENTORY
You will then pay any outstanding amount on the franchisee fee and start ordering gym equipment, BB stock, and promotional materials.
STEP 9
LOCKDOWN LOCATION
Once the location is secured, you will commence the Location Growth Plan and the Development Application (DA). You will then complete some market research to understand competitors to inform membership deals and prices.
STEP 10
RENOVATE 🛠️
You will then start renovating and revamping the space of your new gym. This will include fitting out the location with BB brand signage, lights, etc. to bring our vibe and vision.
STEP 11
LAUNCH PREP
We will start collating information about yourself as a new Franchisee Owner and location to ramp up excitement over socials. Our designer will start developing collateral for the launch day.
STEP 12
OPERATIONALISE
We will then set you up with your own email and enable access to our extensive management systems, social collateral and growth plans created to help your business succeed. At this point, you will finalize insurance, internet, power, first aid, etc for the location.
STEP 13
HIRE COACHES
With support and approval from BB HQ, you will scout, hire and train BB coaches for your academy.
STEP 14
LAUNCH 🚀
It’s game day! BB HQ will launch your new location via socials to generate hype for the open day where prospective clients can come and check out the space.
STEP 15
ONGOING SUPPORT & MENTORSHIP
Following the launch, BB HQ will still be with you every step of the way throughout your journey to support, mentor and help you grow your business!

We've got you

EVERY STEP OF THE WAY

Franshie Fit

Getting Franchise Fit

To get you ‘fighting fit’ for your franchise, BB provides guidance and support across multiple aspects of business growth and development. Maddy and Scott have invested significantly back into the BB franchise model. They have personally owned multiple successful sites in a variety of areas. It’s clear they know the business back-to-front and believe BB is the gold standard within the industry.

Multiple Income Streams

Multiple Income Streams

Aside from the income earned from memberships and personal training, sales from our BB-branded training gear make-up a considerable portion of overall franchise revenue.

Backed by Data

Backed by Data

Visiting any gym will show you that women love the opportunity to take part in group exercise classes – after all they provide guidance, motivation and a snappy time frame – all big-time value adds for women on the go!

LET'S START

THIS JOURNEY

together

Lets do this together
Franchise

NEED

MORE INFO?

Oh La La

Our

TESTIMONIALS

It’s no secret our training style is a plateau breaker but what you mightn’t know is that our ability to push boundaries goes beyond cross jabs. Our franchises offer an opportunity to be a part of something bigger, badder and BB-er.

But don’t take it from us, here’s what some of our existing franchise owners have to say:

Dani Callaby

What made you choose a BB franchise?
The culture and vibe of BB is what hooked me in. Maddy and Scott have created an environment for any woman to be able to comfortably come in and give it a go with no judgement, lots of laughs and encouragement which hooked me straight away. Then on top of that, being able to learn to kick ass in style was the most empowering feeling l have ever had. That's why I wanted to be a part of this business and have women feel what I felt when l walked in and started my journey.

Wendy Lim-Portela

What made you choose a BB franchise?
I was already immersed in the BB Universe starting as a Member back in 2015, promoted to Ambassador, then Coach, then Academy Manager. The next step up in my BB Career was obvious, exciting and scary: opening a new BB Academy, a franchise !

Franchise

FAQ's

Sparkle
Why should I choose BB?

It’s no secret that our training style is a plateau breaker but what you mightn’t know is that our ability to push boundaries goes beyond cross jabs. Our franchises offer an opportunity to be a part of something bigger, badder and BB-er.

We have invested considerably into business operations, systems and processes to offer maximum success and situate ourselves as a stand-out brand with a strong reputation in the boutique female-focused market. We have a proven track record of success and over 20-years’ combined experience in the fitness industry.

Our bottom line? We’re unique, empowering and participate in a field ripe with opportunity — what’s not to love?

I don’t have fitness qualifications. Can I still become a franchisee?

Absolutely! We’ll help to organise an education provider and act as mentors to ensure you’re set up for success and achieve your fitness qualifications with minimum fuss.

That’s just the start though. The real training will be provided to you in our in-house franchisee mentorship program. We will help you to transform into a knowledgeable and confident coach and train you in our key service deliverables — Muay Thai kickboxing in a class environment, boxing skills in a class environment, advanced group training techniques, training the female body and advanced customer service strategies.

Reaching for and achieving new goals is part of what makes franchise ownership so rewarding. And becoming a coach and engaging with your clientele? This is all part of the unique package that is BB.

What does an average day as a franchisee look like?

Your day is never humdrum as a franchise owner! You’ll generate leads for your academy, engage and build relationships with your members, work on rosters, stock management, lead your team of coaches and members and so much more.

Of course, you’ll also be the leader and head coach on your academy floor. You’ll get the thrill and satisfaction of coaching your members and watching them develop their Muay Thai technique, grow their confidence, and hit their fitness goals.

There’s never a dull moment and always a skill to flex or opportunity to seize and the best thing? You run your business on your terms.

How do I make an income?

Aside from the main income earned from our weekly memberships and training programs, you’ll also be able to add impressive extra revenue to your business with sales of our BB-branded training gear, personal training services, corporate training classes, kids’ classes, mums and bubs and private classes.

We continually work with you on the best strategies to maximise revenue that are tailored to your local area demographics. Additionally, we are always developing and releasing new and exciting BB-branded products for our network to on-sell. At BB, your clients actually NEED the gear we provide — so it's a win-win for everyone.

I’m located in the USA. Are you planning to franchise here?

Yes! We have done extensive market testing in the US and have received overwhelming positive interest by customers and potential franchisees alike. The business is franchise ready for immediate expansion into the lucrative female health and fitness market in the US. We are excited to officially launch our first academies in the US in 2023.

We are currently offering attractive ground-floor opportunities for the initial launch across all US states.

Can I open as a partnership?

Absolutely! If you and your partner, investor or colleague would like to explore opening a franchise, please reach out.

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